ELFA is partnering once again with CHOC (Choice Hotels Owners Council) to participate together in five Fall Regional meetings around the country beginning September 11th. These events are great opportunities to meet with fellow franchisees and Choice corporate leadership, discuss the pressing issues facing our business, and gain insights into management, leadership, and operations via the slate of educational seminars. We urge all of you to please make plans to attend one of these events.
We have worked with CHOC leadership to focus Econo Lodge and other economy brands participation to the Sunday and Monday portions of the events to allow for less time commitments. There will be a breakout town hall style session each Monday afternoon at 4:15pm dedicated to Econo Lodge and Rodeway Inn franchisees to meet directly with a panel of Choice Hotels leadership for a Q&A and insight session. If you can only get away from your property for one day – please try to do so for that Monday afternoon session. Reception and dinner follows immediately after.
Registration for these events is now open, along with booking links for host hotels and a complete event schedule.
Jacksonville, FL (Regions 1, 2, and 3) – September 11-13
Norfolk, VA (Regions 4, 5, and 6) – September 18-20
Frisco, TX (Regions 10 & 11) – September 25-27
Chicago, IL (Regions 7, 8, and 13) – October 2-4
Reno, NV (Regions 9 & 12) – October 9-11